Taras Wayner – Founder of Fear Incorporated
After fighting and beating cancer for the third time, everyone told Taras Wayner he was the most courageous person they knew, but Taras didn’t perceive himself that way. Intrigued by fear’s impact on his life, he embarked on a journey to unravel its secrets. Thus, Fear Incorporated was born.
In this enlightening episode of The Courageous Podcast, Ryan and Taras delve into the phenomenon of fear and its crippling ability to stop Corporate America in its tracks. They challenge the conventional notion of fearing fear itself and explore the liberating concept of embracing — then conquering — fear altogether. They also touch upon Taras’ upcoming book on the topic which is a satirical guide that unravels fear’s playbook. Drawing from Taras’ illustrious background as a former Chief Creative Officer at renowned agencies like Saatchi and Saatchi, Wunderman, and R/GA, the discussion ventures into the exciting yet nerve-racking crossroads of Taras’ career. Together, Ryan and Taras navigate the path forward with an open mind, uncovering the potential for growth and transformation that lies within every fearful, daunting challenge.
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