Jennifer George isn’t just running marathons—she’s running entire brands into the future. As the SVP of Communications at The Aspen Group, Jennifer has a front-row seat to the C-suite, serving as the voice of leadership for a $4 billion portfolio of brands, including Aspen Dental and WellNow Urgent Care. Over the years, she’s transformed global communications functions at companies like Shutterfly and Headspace. In this episode with Ryan, Jennifer dives into how her unique blend of creativity, grit, and optimism has shaped her impressive career. From her early days crafting communications for Unilever to her work at The Aspen Group today, she shares how she’s thrived in challenging environments, always seeking solutions that simplify the complex. Jennifer also opens up about the importance of curiosity and staying active in the face of fear, and how “action overrides inadequacy” in any situation. She reveals how she turned self-doubt into a catalyst for bold actions, making a lasting impact on her career and the companies she’s helped lead.